- Traditional Grocery Store
Need a new recipe for success? Look no further than your local dollar store. As the Value Channel began adding consumable SKU’s to stores shoppers began looking for bargains to fill the food baskets that were becoming more and more expensive. Low income consumers are among the most savvy shoppers as they make do with less and make less do more. What started out as an easy way to add grab and go food SKU’s to stores has become a large segment of the mix in dollar stores. Easy to distribute and stock pasta and sauce, ready to make meals, and pantry stables make up a large portion of the highly consumable areas that are growing the fastest and attracting customers to the value channel. No need to shop a giant mega store, walk past aisles and aisles of products that eat up an already tight budget. Just park near the door, go a quick few feet inside the store, get what you need and check out fast gets dinner on the table in record time at an affordable price. Where once the only place to grocery shop was at a traditional grocery store today consumers of all income levels know value is where you find it. Looking for brand names? How about great quality private label items? Do smaller sizes work for your family? Need a way to stretch your dollars until payday? Check out one of the over 20,000 dollar stores in towns across America and find out just how far your dollar can go.
